Search engine optimisation: Why I don’t trust search engine results
The top ten results in any particular search are not necessarily the most relevant and authoritative sites, but merely the most expertly optimised. Are search engines being undermined by the SEO industry?
Posted on Friday, July 4th, 2008
Useful and effective SEO keyword research – approaches and tools
It’s important to bear in mind that keyword research is not an exact science. You should use a variety of tools and above all see it as an iterative process.
Posted on Wednesday, March 12th, 2008
Building good quality SEO hyperlinks
Hyperlinks are the basic currency of search engine rankings, so it’s important that you code them so search engines can follow them and weight them properly.
Posted on Tuesday, March 4th, 2008
How to measure the success of Search Engine Optimisation
Getting a genuine and realistic sense of return on investment is vital for making the most of your SEO effort. This is more than just how your pages are doing the search engine rankings.
Posted on Sunday, March 2nd, 2008
Re-directing web pages for SEO – 301 Moved Permanently
It’s important to bear in mind that keyword research is not an exact science. You should use a variety of tools and above all see it as an iterative process.
Posted on Tuesday, February 19th, 2008